Hair Color
All Levels
Craft Elegant Hair using Demi-Permanent Color with Pravana Educator Becky Betts
Learn how to infuse craft colors with a touch of elegance to create romantic color techniques behind the chair.
Becky Betts PRAVANA's Digital Lead, hailing from Utah's vibrant landscape. Renowned for her daring expertise in creative colors and blonding, she's a distinguished hairstylist whose edgy editorials have adorned the pages of esteemed beauty publications, solidifying her status as a trendsetting icon in the industry.
In this session, educator Becky Betts showcases how to create expressive, vibrant hair color looks with Pravana, focusing on techniques that celebrate individuality. She demonstrates formulation and placement strategies that allow bold shades to blend seamlessly, ensuring results that are both wearable and impactful. Becky emphasizes the importance of customizing hues to complement each client’s undertones, personality, and lifestyle, making every service unique. She highlights how Pravana’s demi-permanent hair color provides rich pigment and shine while maintaining the integrity of the hair, making it an ideal option for clients who want vibrant results with a softer grow-out. She also shares finishing tips to enhance reflection and dimension, ensuring the colors appear multi-tonal and full of life. By combining creative artistry with Pravana’s versatile palette, Becky equips stylists to confidently deliver customized color services that help clients express themselves through bold, beautiful strands.