Color Fresh Create. A line of expressive semi-permanent shades. Transform any inspiration into unique hair color creations with Color Fresh Create. Explore limitless color possibilities that fade true to tone, and are ammonia, fragrance and peroxide free.
How To Use
How to Use:
Apply directly on naturally light blonde, white or pre-lightened hair. Wear gloves, use Preguard Cream, or apply away from the scalp. Warning: Intense shades may stain.
Dilute with Color Fresh CREATE Tomorrow Clear to desired intensity, then apply evenly to clean, dry or pre-shampooed, towel-dried hair. Comb color evenly through the hair to achieve an even color result.
M I X I N G
Mix desired amount into a bowl and apply directly to the hair. Avoid direct contact to the scalp area.
NO DEVELOPER NEEDED! FULLY INTERMIXABLE!
Process for 20 minutes
For more pastelization or softer hues, process for 5–10 minutes. For more vibrancy and intensity extend the timing to 30 minutes.
Rinse thoroughly until water runs clear. For optimum color results, do not shampoo the hair after coloring.
True-to-tone fading, lasts up to 20 washes*
*Depending on shade used and hair condition
Zero gray coverage, pure tone.
IMPORTANT SAFETY INSTRUCTIONS
Perform an Allergy Alert Test 48 hours before each product use. For further information, download the Wella Education app.
Features and Benefits
Offer creative yet sophisticated looks to all clients, varying from vibrant colors to powdery pastel hues. To achieve a range of pastelization, combine Color Fresh CREATE Tomorrow Clear with any expressive Color Fresh CREATE shade.
"I have been coloring my client’s hair violet for 3 years now with a different brand and decided to try out Wella’s Pure Violet. Some parts did not grab the color at all and what did grab turned out to be more of a grayish violet. I had to fix it using another color line. Also, Wella Color Fresh Create fades so quickly! I love all of Wella’s other products but they have a lot of work to do on this one."