Color Touch Demi-Permanent Hair Color-Wella


Color Touch Demi-Permanent Hair Color
Color Touch Demi-Permanent Hair Color
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  • Product Details
  • Color Touch is a smart and selective new formula that acts only on the highlighted portions of hair. It is also a great add-on service to increase in-salon service revenue! The Smart Selective Formula in Color Touch Relights only acts on the highlighted or pre-lightened hair and guarantees brilliant shading or refreshing of blonde and other fashion highlights, while the surrounding hair gets a luminous shine without changing its color.

    Color Touch is for existing highlight and pre-lightened hair clients; existing Magma clients; or for color-shy clients who want shine without influencing their tonal value.

  • How To Use
  • - Easy to use - applied to entire head of hair 'Select Formula' works on highlighted hair, while the shine pigments are deposited over the entire head of hair to leave an intense shine.
    - Has a short development time, 5 - 10 minutes without heat for the blonde shades and 5 - 20 minutes without heat for the red shades
    *Always mix Color Touch Relights with Color Touch Emulsion Developer 1.9% in a 1:2 Ratio.
  • Features and Benefits
  • - Use as a color glaze directly after a color treatment (for care and shine)
    - To achieve brilliant pastel or red fashion shades on lightened or Magma-treated hair
    - To intensify shine of natural or colored hair
    - To balance faded highlights in lengths and ends
    - For application directly after a perm
    - The clear /00 shade is particularly suited to giving colored or natural hair a special intensive shine without influencing the shading
  • Ingredients
  • A smart and selective new formula that acts only on the highlighted portions of hair



This Color!!
"I LOVE this color, I use it religiously, especially in the fall! Easy to mix, and a little bit of color goes a long way! You only have to leave it on for 20 minutes so it''s quick AND easy!"
- Justine, Sep 9, 2014
perfect toner for platinum blondes
"been using this toner for years and i love it! i have used many toners for my blonde and this is by far the best"
- Anonymous, Oct 21, 2014
Can't do hair without this color!
"I've been using Wella Color Touch for 12 years now as a low light for all my foils and also as a deposit only color that covers grey! It covers grey, evenly distributes glossy, shiny, beautiful color and stays much less brassy than permanent color. It is the secret to my success! Love it!"
- Rachelm, Feb 10, 2016
Gentle on hair
"Great color. Natural looking. Gentle on hair. Covers grays nicely."
- Pat, Jan 31, 2017
Blondes best friend
"This Demi perm line is the best color line I have ever used. It is very creamy and silky when I applied never leaves the hair Feeling textured or overcoated.Never over develops darker.Really good color retention, gentle yet can cover greys amazingly. Hair feels hydrated and shiny after."
- Larbear, Dec 2, 2019