Elumen Permanent Oxidant-Free Direct Dyes-Goldwell USA

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Elumen Permanent Oxidant-Free Direct Dyes
Elumen Permanent Oxidant-Free Direct Dyes
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  • Product Details
  • Elumen hair color delivers spectacular results. This permanent* non-oxidative, ammonia-free hair color improves hair structure, is incredibly durable, and has exceptional shine and brilliance. Grey hair color continues to be a hair fashion trend and salon clients want an option that holds the color longer than semi-permanent brands.

    *Permanent color with regard to durability of the color, which is dependent on the porosity of the hair.
  • Features and Benefits
  • ELUMEN INNOVATION
    Permanent direct dyes that repair the hair resulting in exceptional shine.
    - Elumen HDmax Technology: Permanent direct dye color pigments are physically drawn deep inside the hair where they are securely anchored to provide long lasting durability.
    - Elumen Shine and Care Technology: Provides outstanding color shine and brilliance. Elumen repairs the hair by filling the hair structure and then reflects brilliant shine.
    ELUMEN INNOVATION Permanent direct dyes that repair the hair resulting in exceptional shine. » Elumen HDmax Technology: Permanent direct dye color pigments are physically drawn deep inside the hair where they are securely anchored to provide long lasting durability. » Elumen Shine and Care Technology: Provides outstanding color shine and brilliance. Elumen repairs the hair by filling the hair structure and then reflects brilliant shine.
    From natural to colorful. Mix & match.Thickener customizes the consistency. Cover grey hair.*
    * Natural grey coverage up to 100% with NN@8 and NN@6

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