Elumen High-Performance Hair Color-Goldwell USA


Elumen High-Performance Hair Color
Elumen High-Performance Hair Color


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Additional Information

  • Product Details
  • Elumen, by Goldwell, is the first permanent, high-performance, oxidant-free hair color. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colors yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. *results depend on base hair color.
  • How To Use
  • STEP 1:
    Brush Hair to detangle. Hair should be Dry or Towel-Dry. Use Elumen® Prepare after highlighting/highlighting service or as a precolor treatment for damaged hair.
    STEP 2:
    Prepare single or multiple-shade formula in color bowl, Elumen® Shade bottle, or Elumen® mixing bottle. Attach nozzle or comb attachment as needed. Apply color to hair.
    STEP 3:
    Process with heat for 20 minutes or without heat for 30 minutes.
    STEP 4:
    After processing is complete, rinse with water and then shampoo two times with Elumen® Wash. Towel dry thoroughly.
    STEP 5:
    Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes. Wash thoroughly and condition with Elumen® Care or Elumen® Treat.
  • Features and Benefits
  • - Brilliant shine
    - Vibrant shades
    - Long lasting durability
    - No damage
    - Breakthrough patented technology, developed exclusively for professional stylists worldwide
    - The first high-performance, oxidant-free hair color without ammonia, without peroxide, without mixing
    - No damage - a color as gentle as the best semi/demi hair color available
    - Outstanding vibrancy, shine and durability
    - 105 effects without mixing - quick and easy to apply with 21 shades + clear
  • Ingredients
  • Please refer to manufacturer's packaged instructions.


"This is by far THE best hair color I have had. I've tried Pravana and it washes out in a week. Goldwell Elumen lasts so long in my hair, it's amazing!"
- jill, Oct 21, 2016
Excellent Color!
"You can create ANY color with Elumen. It is a true professional color!"
- Scissor Master, Jun 18, 2017