Maintaining the perfect color is possible with milk_shake silver shine shampoo. With vibrant violet pigments, this is an active toning shampoo for grey, white, & blonde hair. Cleansing with this purple shampoo helps neutralize yellow in hair & mute unwanted brassiness. For further toning, finish wash with silver shine conditioner.

1. Distribute evenly over damp hair, lather and rinse.
2. Repeat if necessary.
3. For best results, leave in for a few minutes.

• Violet Pigments Neutralize Warmth – Counteracts brassy, yellow tones to enhance silver, platinum, and natural blond shades.
• Brightens White & Grey Hair – Boosts natural brightness for a clean, luminous, and fresh-toned finish.
• Gentle Cleansing for Delicate Hair – SLS/SLES-free formula respects the structure of lightened and natural greys.
• Enriched with Berry Extracts – Delivers antioxidant protection while enhancing hair vitality and softness.
• Salon-Trusted Toning at Home – Refreshes tone and shine between color services or as part of a weekly routine.
• For white, grey, or light blond hair prone to yellow tones.

Aqua (Water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Glycerin, Disodium Laureth Sulfosuccinate, Acid Violet 43, Glycol Distearate, Laureth-4, Guar Hydroxypropyltrimonium Chloride, Rubus Fruticosus (Blackberry) Fruit Extract, Rubus Idaeus (Raspberry) Leaf Extract, Vaccinium Myrtillus Fruit Extract, Fragaria Ananassa (Strawberry) Fruit Extract, Sodium Benzoate, Potassium Sorbate, Hydrolyzed Milk Protein, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Phenoxyethanol, Glycine, Sodium Lactate, Magnesium Chloride, Sodium Citrate, Parfum (Fragrance), Alpha Isomethyl Ionone, Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Limonene, Linalool.