Hot Tools introduces the quiet and powerful Turbo Ceramic Ionic Dryer (Model HT7007CRM) with professional features for superior styling results. Direct ION TECHNOLOGY helps dry hair up to 50% faster. Ceramic and IONIC airflow produce negative ions and far-infrared heat to condition and soften hair while reducing frizz and sealing the hair cuticle. Hair is soft, shiny and radiant. Other features include cool shot for setting the style, concentrator, finger diffuser and pik attachments, 8-ft. professional-length cord, and a one-year manufacturer's warranty.