Purify & Revive is a Lactic Acid-powered demineralizing collection to instantly cleanse hair.

. Hard water can dull, dry and damage hair, leading to unpredictable or less-than-optimal color results. Diminish hard water build up in just 3 minutes with PRAVANA?s Purify & Revive collection.

Before color treatment, divide the hair into sections and spray evenly, making sure not to over saturate. Comb through hair. Wait 3 minutes. Apply color.

� Color-safe lactic acid-powered deep shampoo.
� Instantly removes hard water & minerals.
� Leaves hair hydrated, energized, and lightly volumized.
� Pair with any PRAVANA conditioner.
� For use in-salon & at home.

POTENT YET GENTLE FORMULA HAS :
� Green Coffee Extract
� SilkAmino Acids
� Keratin Proteins.
SPOTLIGHT: LACTIC ACID
� Binds to hard water & metals, converting them into conditioning agents that smooth and restore the hair cuticle