Color while you cleanse! Keracolor Color + Clenditioner is a non-lather conditioning cleanser designed to instantly infuse color into hair with every wash. Add stunning hues, maintain vibrancy and kick up your color between salon visits. Keracolor products are Keratin based to promote strength, shine and softness. Their motto is 'do no harm', so they're products are vegan and never tested on animals. Sulfate and paraben free!
Depending on the Color + Clenditioner tone you choose and condition of hair prior to use, results will last 10-15 shampoos.
The lighter the hair the more vibrant the results will be. On dark blonde to light brown hair multiple washes may be needed.

Saturate hair with water, and apply a generous amount of Color + Clenditioner. If applying to entire head of hair, comb from roots to ends to evenly distribute product. If applying to specific areas work through with fingers. Leave on for 3-20 minutes and rinse thoroughly. For maximum intensity, multiple applications may be needed to achieve desired tone. Color + Clenditioner can be applied to dry hair for a bolder color. The longer Color + Clenditioner sits on the hair the more color it will deposit. The lighter and more 'white blonde' the hair is the more true to tone the results from Color + Clenditioner will be. To maintain Color + Clenditioner results, alternate with Clenditioner. Color will start to lighten with each wash when a traditional shampoo is used.
Pro Tips:
Make sure enough product is being used. Hair should be saturated and product should be combed roots to ends.
Yellow/ brassy blonde tones may play in effect with end result depending on Color + chosen.
Silver, Silver Blue, Light Pink and Platinum are geared towards the light blondes.
The Silver may turn a greenish hue IF the hair has any yellow tones, Platinum will brighten blonde hair, Silver Blue will counter any brassy/orange tones.

Water/Aqua/Eau, Cetyl Alcohol, Glycerin, Behentrimonium Chloride, Cocamidopropyl Betaine, Stearamidopropyl Dimethylamine, Sorbitan Laurate, Cocamidopropyl Hydroxysultaine, Phenoxyethanol, Caprylyl Glycol, PEG-12 Dimethicone, Fragrance (Parfum), Hydrolyzed Keratin, Cocos Nucifera Oil, Butyrospermum Parkii Butter, Rosa Moschata Seed Oil, Simmondsia Chinensis Seed Oil, Prunus Amygdalus Dulcis Oil, Citrus Grandis Fruit Extract, Citric Acid, Tocopheryl Acetate, Tetrasodium EDTA, Limonene, Linalool, Basic Blue 99, Basic Orange 31, Basic Violet 2.