Natural hair care for the modern minimalist. AG�s newest products have been stripped down to their essence and formulated with up to 98% plant-based and naturally-derived ingredients. We�ve paired apple cider vinegar with nutritious ingredients like coconut oil, mango seed butter, rosehip oil and hydrolyzed quinoa. Plus, essential oil-based fragrances that provide more than just a wonderful smell. Natural is healthy hair from the inside out.