Copper Craze by Ricardo Santiago & Joico

Before & After

If you thought the warm, rich tones of copper were only for the winter months – think again! Global hair artist and Joico® educator Ricardo Santiago went live on the CosmoProf® Facebook page to show viewers how he creates show-stopping red hair with Joico’s Lumishine. Check out the video below to learn more about his color formula, sectioning tips, painting techniques, and his go-to Joico products for take-home color maintenance.

Are you ready to experience true #hairjoi? Find the full selection of Joico products at your local CosmoProf store or online here.

Posted May 18, 2018