Color Balance Purple Shampoo-Joico

Additional Information

• Product Details
Color Balance Purple neutralize brassy/yellow tones in blonde/gray hair. Platinum blondes and silver foxes, rejoice, your hair color regimen just went from high-maintenance to #instacool!
Staying true to hue is now easier than ever JOICO's® glacial, yellow-mellowing duo is specially formulated to keep brassiness from deminishing blonde and gray hair's cool factor. With a perfect dose of tone-correcting purple pigments and color-protecting Multi-Specturm Defense Complex™, Color Balance Purple instantly neutralizes unwanted brassy and yellow tones.
• How To Use
Massage into wet hair and allow the shampoo to absorb for three-to-five minutes, then rinse. Repeat the process two or three times per week, alternating with your regular shampoo.
• What Does this Do
- Instantly neutralizes unwanted brassy/yellow tones in blonde/gray hair
- Tone-correcting pigments attach to the hair fibers and stay attached through multiple shampoos
- Multi-Specturm Defense Complex™ helps protect color against fading
- Bio-Advanced Peptide Complex™ delivers non-stop repair and protection for healthier hair with every use
- Boosts shine and reduces frizz
• Ingredients
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide Mea, Ammonium Laureth Sulfate, Glycol Stearate, Pentapeptide-30 Cysteinamide, Pentapeptide-29 Cysteinamide, Tetrapeptide-29 Argininamide, Tetrapeptide-28 Argininamide, Camellia Sinensis Leaf Extract, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Panthenol, Amodimethicone, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, C11-15 Pareth-7, Magnesium Nitrate, Laureth-9, Glycerin, Trideceth-12, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Polyamide-2, Butylene Glycol, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Dmdm Hydantoin, Sodium Hydroxide, Sodium Chloride, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).